Internet marketing strategy, work from home, home jobs, jobs from home, make money onlineMy best Internet marketing strategy is to send out emails on a weekly basis. I know I probably send out at least 40 emails a day. I have a portfolio of almost eighty different websites I am trying to manage on a weekly basis. Of those sites, 62 of those sites have email lists. As you can tell, I know a thing or two about email marketing!

As I have been growing the business, my time is growing shorter and shorter. I can’t seem to find enough time to schedule all of my different emails to go out to my lists. It was becoming a huge hassle trying to find time to schedule all of these different product launches. I was still making money, but I knew I was leaving a lot of money on the table by manually scheduling all of these product launches at different times. As my Internet marketing strategy so I am trying to coordinate an ad swap with someone else was also very time consuming. You have to sit there and go back and forth through email with other people to figure out the best time to mail an ad.

Fortunately now that I have tried SafeSwaps, I am saving a lot of time! When I go into my account now, I just look for other marketers who have an opening to run an ad for a specific date. I don’t have to spend days in communications with one marketer to figure out a date to run an ad. I just pick the date on my friend’s calendar and book the ad for that date! It only takes a few seconds to get everything setup wich becam my best Internet marketing strategy for now. With this system, I can move onto other tasks or send out a lot more ads every day! I have doubled my income in just a few months from all of the time I saved!

 

Pay per click search engines (PPC) basically run the same way as a regular search engine with one exception. There is a catch and it’s a big one.

When you list your business URL with a pay per click search engines website you make a bid. The advertiser that makes the biggest bid lands the top spot in the search engine ranking.

What You Need to Supply as the Advertiser

* Links: This includes the URL, description and title.

* Keywords: Keywords or keyword phrases that apply to the search.

* Bids: The amount the advertiser will pay per click (this can vary depending on the keyword).

Why Placing the Highest Bid Works

First of all, after a keyword is entered into a search engine, websites are listed from the highest to the lowest bidder. Typically, higher bidders generate more traffic to their websites. Websites that are listed are referred to as ads.

Once an ad is clicked the advertiser pays the host search engine.

Pay-per-click search engines – PPC Affiliates

If you don’t like the idea of having to pay the host every time someone clicks your link, there is another option available.

Many PPC’s have affiliate programs where they offer a monetary incentive to affiliate partner websites. The affiliates are paid for performance. Merchants are not required to pay affiliates that do not make any sales.

Sponsored links or sponsored ads appear on the search results page, usually at the top. These ads must match the keywords typed into the search engine. Three popular PPC providers are Yahoo! Search Marketing, Google AdWords and Microsoft adCenter.

The Downside of Pay per click search engines

Some contend that there is a downside to PPC advertising because they think paid for results are bogus due to the fact that they are paid for.

The Advantages and Disadvantages Of Internet Marketing are many.

A few Advantages and Disadvantages Of Internet Marketing are:

It’s on the internet so it’s low cost

Very fast

And you can reach a global audience

However it:

Can leave the businessman feeling isolated

Hard to tell if people are lying because you can’t see their face

And you can be overloaded with information.

There are more Advantages and Disadvantages Of Internet Marketing, but I wont cover them all in one article. However I will focus on a few important ones.

Positives:

Low cost:

The internet is made up of electrons, so there is not really anything physically to grab hold of like in a brick and mortar business. This considerably reduces your costs as you don’t really need many materials or buildings. Just a computer with world wide web capabilities : )

Very fast:

A great advertisement I saw once said “If you were an electron, you would be there by now”. This was an ad at an airport. It’s referring to the internet. It’s made up of electrons so it’s VERY fast. Click a link, and you could be looking at an Australian website, click another one and you could be in America. If you wanted to get information any other way from these countries, you may end up having to go there.The world wide web eliminates the need for this. Go any where you want with the click of a button.

You can reach a global audience:

By this I mean, you don’t have to set up shop somewhere and sell to the locals. You can set up an online shop, and sell to anyone in the world. This means a huge increase in potential revenues and a fraction of the cost it would take for you to set up shops all over the world.

Negatives:

Can leave the businessman feeling isolated:

This is very common. Because the world wide web is faceless (In most cases), it can appear cold and inhuman. This can leave you feeling isolated and very inward. Not a nice feeling at all. Everyone likes to socialize and meet people, but in this case, its quite difficult to, in business anyway.

Hard to tell if people are lying:

There is so much information on the world wide web now, it’s sometimes hard to tell the difference between crap and quality. A lot of the crap is targeted at newbies. Here’s an example “Make money fast by doing NOTHING”, sound familiar? I bet you’ve had a ton of emails saying something similar.

Information Overload:

Once again we get to the part of there being a lot of information on the world wide web. There can be too much good information too. There can be a lot of competition for an industry, this can leave you more confused than if there were presented with loads of crap. You might not be able to tell who to chose. If you are a veteran of the net, you wont have much to worry about, however if you’re a newbie then this is a problem.

The above are the positive and the negatives. Overall, I would definitely say that if you can do business online, then definitely do it.

Marketing On Facebook: Why Market On This Social Networking Site?

Are you looking for an effective way to market your products or services? If you are, then the answer to this kind of problem would be internet marketing. First of all, internet marketing is one of the best ways to advertise or market your website or your products or services. Through internet marketing, you will be able to reach out to more people, which mean that you will be able to have a lot more clients.

Whatever it is you are selling, you can be sure that internet marketing is a must in order to get ahead of your competitor and in order for your business to grow. However, although internet marketing may sound simple, it is actually very complicated. It will require you to write articles, join forums and you also need to know about search engine optimization in order for you to become successful at it.

However, internet marketing shouldn’t be so complicated. Thanks to social networking websites, internet marketing is a lot simpler to do than ever before. One social networking website is Facebook. Here, you will see that this website will be able to provide you with the traffic as well as the tools you need in order to market your products, services or business website effectively.

With millions of active subscribers, you can be sure that you will be able to find your target customers here. You will see that Facebook will contain a lot of people in different backgrounds, age groups and it will also contain people with different interests.

So, whatever you are selling, Facebook will readily provide you with potential clients. All you need to do is to get them to visit your website or at least your Facebook profile page.

Facebook is such a great place to market products and services because of the amount of people logging in and out in a daily basis. Also, it is the fastest growing social networking websites today. In fact, it is estimated that the number of members in Facebook will grow to about two digits percent every year. Currently, Facebook is now a host to more than 900 million members.

For experienced internet marketers, Facebook is definitely a gold mine.

Another reason why internet marketing on Facebook is a must is that it will be able to provide you with the tools or applications you need in order to market your products, services or business website effectively. Here, you will be able to upload photos, share videos, and even post on events.

The news feed feature offered in Facebook is also a popular social tool that can be used to market your products or services. Whatever you do in Facebook or whatever changes you make, it will be announced in the news feed for everyone in your network to see.

In Facebook, you can also join or even create your own group. Marketing wise, if you see a group or groups that have an interest in what you have to offer or sell, you might want to join this kind of group. Here, you will be able to get the traffic you need for your website and will increase your chances of selling what you have to offer.

These are some of the many reasons why you need to start marketing on Facebook. With all these things, you will see that internet marketing will be a breeze.

YouTube is one of the most visited internet websites today and is a huge warehouse of videos. Used by regular people, businesses, organizations, governments and regular media, YouTube has become the video-sharing website of choice everywhere, letting users from almost anywhere both watch and upload videos to share with the world.

These videos include movie clips, series’ fragments, music videos and live shows on the part of professional content providers. The film and TV corporations realised the potential and reach of this video platform and started to make their content available through it (via special partnerships) for anyone to watch.

But the true appeal of YouTube is that it also allows any web amateur to upload any kind of short, original video.

In order to do so, the only thing required on the side of the user is to create an account (or use your existing Google account if you have one) and you can start uploading videos to YouTube immediately. Once you create your account, you will have a profile page known as “Channel”. YouTube channels are very used and promoted around the web, especially among media enthusiasts and video-bloggers.

In your YouTube channel, people have access to all the videos you have uploaded. There they can also rate them, comment on them and even respond to your videos with other videos (this is called “Video Response”).

Now, one of the reasons so many people around the globe have adopted YouTube as their main video-sharing website is because of its simplicity and its compatibility with a wide variety of video formats. Thus, for any YouTube user to upload a video, all that is needed are a couple of clicks.

Utilise YouTube as an Effective Marketing Tool

With this in mind, many large and small business owners have started using YouTube as a marketing tool to promote their products and services. This is definitely a smart move, but one that has to be made with a lot more consideration than you might think. That is, if you really want to make an impact no matter if you are just a regular user or a small business owner.

Concentrate on the Look and Feel

The first thing to consider is a quite obvious one: Look and feel. Since hundreds or even thousands of Internet users will view your YouTube channel, you will want to convey a certain image to them.

This is achieved by personalising your YouTube channel or profile page with background images, a slogan and even your company’s logo (if you or your company have one). This is especially important if you are a business owner, since a professional-looking website and an amateurish-looking YouTube page will send mixed signals to your potential customers.

Promote videos on personal Websites

After your YouTube channel has been taken care of, make sure to promote your personal website or business through your videos. This is accomplished by embedding links in your videos so they will be viewable to anyone who watches them.

Integrate with Social Networking Platforms

Another greatly overlooked aspect of the potential of YouTube as a promoting platform is its seamless integration with other social networking sites. This can turn your social network followers into YouTube subscribers and vice versa. By embedding your videos on your social website profile of choice, you will start a two-way marketing momentum that will definitely bring more exposure to your personal web or business.

Quality of Content Uploaded

If you really want to leverage the vast amount of potential viewers/customers though, you need to deliver quality content in your videos, making them different and appealing. Keep in mind though, that even though almost anything out of the ordinary will do for regular users, only quality tips, timely information and product tutorials and demonstrations will be of use for business owners.

Involve Users in Your Videos

Another unusual, although effective method even big-name companies are using nowadays to generate interest, is to leave aside the professionally made videos and take a more personal approach. They show real people (sometimes in the very company’s locations) showcasing products, and offering tips and advice. This elicits a natural response from viewers, who may feel immediately involved with the company and the brand.

As we have seen above, YouTube can be a lot of things to many people – a simple and enjoyable way to share videos with your friends or with the world, another broadcasting option for known media companies, or a powerful visual tool for entrepreneurs and small business owners. No matter how you see it, YouTube is no doubt one of the most important agents responsible for shaping Internet culture the way we know it nowadays.

And in doing so, it has not only helped people and companies around the world to spread their different content, it has also provided regular users and small business owners a platform where they can compete on equal ground along with the once unreachable brand names, and if anything, very few things symbolise the true nature of the Internet than that.

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